Speakers
Katrina Alcorn
Katrina Alcorn is a global product design executive and award-winning author. She has built two highly successful design practices in her 20+ years in the tech industry. The first was the UX practice at Hot Studio, a boutique agency in San Francisco (bought by Facebook in 2013). The second was at Autodesk, where she centralized the digital design teams and drove a 5x increase in global e-commerce, and measurable improvements in customer satisfaction.
Most recently, Katrina led one of the world’s largest design practices at IBM. IBM’s 3,000+ designers create software, hardware, brand, and web experiences powered by AI and used by millions worldwide. Under Katrina’s leadership, IBM Design drove major improvements to customer satisfaction and won a record number of product design awards.
Katrina is also the author of an award-winning book, “Maxed Out: American Moms on the Brink,” about the challenges mothers face in the workplace, and she’s an advocate for workplace culture that supports the reality of modern-day families.
